Tourism Studies (3 years, B.Sc.)
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Tourism Studies (3 years, B.Sc.)
Year 1
1. Economics
2. Business Organization
3. Marketing Management
4. Statistics
5. Commercial Law
6. Business English
 
Year 2
1. Tourism & Leisure Management
2. The Travel Business
3. Marketing Practice in the Hotel Catering Industries
4. Human Resource Management
5. Behavioural Studies
6. Computers & Information Systems

Year 3 
1. Public Relations
2. Executive Skills
3. Global Tourism Strategies
4. Tourism Operations Management
5. Marketing Communications
6. Planning & Development of Tourism

On successful completion of Year 1, the Diploma in Marketing Management (DMM) is awarded.
On successful completion of Year 2, students are awarded the Advanced Diploma in Tourism Management (ADTOUR).
On successful completion of Year 3, the Bachelor in Tourism Studies is awarded (BTM).
Aims
The course aims to equip students for a variety of business careers and to give special advantages to those wishing to enter the Travel and Tourism or Hotel industries.

To this end, the course offers a balanced educational programme in accordance with the general philosophy of the 21st century and the dynamic field of the world’s number one industry - Tourism. 

Career opportunities for graduates of this course exist in all sectors of the industry: travel agencies, tour operators, passenger transport companies, local and foreign tourist organisations and hotels.
 
 
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