Marketing Studies (3 years, B.Sc)
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Marketing Studies (3 years, B.Sc)

Year 1

1. Marketing Management
2. Economics
3. Business Organisation
4. Statistics
5. Business English
6. Commercial Law

Year 2 - Advanced Diploma in Marketing Science (ADAMS)

1. Relationship Marketing
2. Behavioural Studies
3. Human Resource Management
4. Computers & Information Systems
5. Marketing Case Studies
6. Practice of Marketing


Year 3 - Bachelor in Marketing Science (BAMS)

1. Marketing Communications
2. Market Research
3. Public Relations & Advertising
4. Marketing Planning & Control
5. International Marketing Strategies
6. Case Studies



 
The Aims
The Aims

This Program is designed for in-career adults who require a practical knowledge of spoken and written English within the framework of a business vocabulary.
 
The first objective is to develop fluency in general social situations. The specific vocabulary of business and office practice is introduced gradually as the course proceeds. Business letters/reports writing is one of the main ingredients of the course.

The student is also familiarized with agendas, minutes taking, and preparation of reports and comprehension.


 
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Business English (Diploma, 1 Year)Marketing / Sales (Diploma,1 year)Marketing Studies (B.Sc., 3 years)Business Studies (B.Sc., 3 years)Shipping Management (B.Sc., 3 years)Tourism Studies (B.Sc., 3 years)Financial & Computers Management (B.Sc., 3 years)Banking Studies (B.Sc., 3 years)Insurance Management (B.Sc., 3 years)Modern European Studies (B.Sc., 3 years)Human Resource Management (B.Sc., 3 years)Fashion Design & Business (B.Sc., 3 years)Business Law (B.Sc., 3 years)Psychology (B.Sc., 3 years)Logistics (B.Sc, 3 Years)
Postgraduate Diploma in ManagementStrategic Management (M.Sc)Business Administration (MBA)Global Corporate Strategies (MBA)Marketing Strategy (MBA)Financial Management & Investment (MBA)Tourism Management (MBA)European Studies (MBA)Insurance (MBA)Banking (MBA)Shipping (MBA)Financial & Computers Management (MBA)Human Resources Management (MBA)Global Marketing Strategies (MBA)Public Relations & Advertising (MBA)Health Units Management (MBA)Logistics (MBA)General Law (LL.M)International Law (LL.M)European Law (LL.M)Commercial Law (LL.M)
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